Podcast & media
The Split-Second Decision That Landed Their First Enterprise Client
Marco Benítez, CEO and Founder of ROOK, talks with Hernan Sias on the Business Bros podcast about leaving a traditional career, investor rejection and building in digital health.
In this episode of the Business Bros podcast, Hernan Sias interviews Marco Benítez, CEO and Founder of ROOK, about leaving a traditional career path to build a company in a highly regulated industry. Marco covers launching his first company at 22, facing hundreds of investor rejections, the challenges of operating in healthcare, and what it takes to build scalable infrastructure for wearable and health data in digital health today.
What topics does the Business Bros episode cover?
The episode covers these topics:
- The decision to leave a traditional career path and build independently
- Lessons from early ventures and entrepreneurial experience
- Navigating investor rejection and building resilience
- Challenges of operating in regulated industries like healthcare
- The rise of wearable ecosystems and continuous health data
- Building infrastructure for scalable health data solutions, the problem behind why wearable data is messy
- What it takes to succeed in digital health today
Watch the full episode.
To see how ROOK delivers normalized wearable data, read the ROOK developer documentation.
Written byDaniel MasDigital Marketing Lead
